Brands are beings.
We bring them to life.

For businesses ready to stand out in a crowded market, our CORE identity system provides the strategic foundation and branding toolkit to fuel growth. Starting with a half-day discovery workshop, we’ll gain clarity on positioning and persona. From that strategic foundation, we’ll craft a distinctive logo system, comprehensive visual identity, and brand guidelines. This package equips your team with everything needed to launch & scale consistently and confidently.


CORE IDENTITY SYSTEM


INCLUDES:

Collective Intelligence Workshop

  • Onboarding questionnaire  

  • Competitor review

  • 4-hour discovery workshop

    – Articulate what’s unique to your business
    – Evaluate your competition
    – Empathize with your stakeholders
    – Develop your brand’s persona

  • Insights report & creative brief

Logo Design

  • First round presentation of up to three concepts

  • Up to three revisions of chosen direction

  • Final digital rendering of logo in web and print formats in black and white and color

Comprehensive
Visual Identity

  • Mood boards – 2-3 options

  • First round presentation of type & color palettes, photography &/or illustration concepts and layout ideas  

  • Up to 3 revisions of identity system

  • Creation of brand standards manual

SCHEDULE A FREE INTRO CALL

$10,000 // 6 weeks

Deliverables

  • Discovery insights report & creative brief

  • Logo design

  • Brand standards manual

    – Defines logo usage
    – Defines typography & color palettes
    – Defines photography and/or illustration style & usage
    – Includes mockup layouts that show how all the elements come together


ADDITIONAL OFFERINGS


Naming & Tagline
Development*

  • Naming: Up to 10 concepts with preliminary trade name screening, domain name search & 3 rounds of revision

  • Tagline: Up to 5 concepts & 3 rounds of revision

FEE: $5,000

*Client responsible for comprehensive trade name search
and filing.

Messaging Platform

  • Elevator pitch: 1 concept & up to 3 rounds of revision

  • Messaging for 5 key areas:
    1 concept & up to 3 rounds of revision

  • Tone & Voice Guidelines:
    1 concept & up to 2 rounds of revision

FEE: $5,000

Basic Squarespace Website

  • 5 page brochure-style web design with client-provided content

FEE: $5,000*

*Does not include Squarespace subscription or writing.

SEE CASE STUDIES

Additional Capabilities

  • Custom Wordpress or Shopify website design & development

  • Packaging design & production

  • Social media assets & templates

  • Business card & letterhead design 

  • Presentation template design

  • Environment graphics & wayfinding

  • Trade show materials

  • Brochures & print collateral

FEE: Scoped upon request